brand custodian for assigned pharmaceutical products with Albanna Scientific Bureau. Designing brand strategies, coordinating with external promotional teams, ensure effective execution of the marketing initiatives, ensuring alignment between internal stakeholders and external partners to maximize market growth, patient access and compliance.
Job
Achievements:
Strategic Brand Management: Successfully maintained and evolved brand strategies across multiple therapeutic areas, ensuring alignment with corporate objectives and market needs.
• Excellence in Execution: Consistently delivered flawless execution of marketing campaigns—from concept to rollout—ensuring impactful product visibility and measurable business results.
• Cross-Functional Collaboration: Partnered effectively with sales, medical, and regulatory teams to implement tactical plans, improve market share, and sustain brand equity.
• Data-Driven Decision Making: Utilized insights from market research and field feedback to refine marketing messages, optimize promotional activities, and enhance campaign ROI.
• Innovation & Initiative: Introduced creative and localized marketing initiatives that strengthened engagement with healthcare professionals and reinforced product positioning.
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