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A structured overview of strategic negotiation principles, stakeholder mapping, preparation frameworks (including BATNA and ZOPA), and tactical execution skills to support effective key account management, long-term partnerships, and value-driven commercial agreements in the pharmaceutical industry.

Strategic Negotiation for KAM

By : Walid

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Jack Carter share link Yesterday with @Jack Piller and @Emily Stone at the concert of # Rock'n'Rolla in Ontario.
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